Staying true to the whimsical, hand drawn character and clear line drawing style, ai3 developed a custom font inspired by comic book alliterations. The full alphabet was hand drawn in both capital and lowercase letters before being digitized into an open type face.
To the Drawing BoardPlayful, yet sophisticated, the menu design takes inspiration from comic book storyboards. The wooden menu board is reminiscent of a “drawing board”, while the red rubber band that hold the menu together is inspired by Great-Aunt Tin Tin’s weathered recipe book.
Brand Development | Logo Design | Fully Branded Collaterals | Menu Design | Environmental Graphics | Curated Art | Styling & Accessories | Signage
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